Enquiry guide · PRIME EXPORTERS

How to write an enquiry that gets a usable quotation

The details that let a sourcing desk quote accurately the first time, and what you can safely leave open.

Buyer education only. Examples and ranges are illustrative. Confirm specifications, evidence and destination requirements for each order.

1. Start with the product, not the category

“Basmati rice” is a category. “1121 steamed basmati in 25 kg PP bags” is something a supplier can price. The more specific the first message, the fewer rounds of questions before you receive numbers you can compare.

2. The details a sourcing desk needs

  1. Product, variety or grade. Use the commercial name you intend to sell under.
  2. Specification parameters that matter to your market, such as moisture, size, fabric weight or purity, and the test method if you have one.
  3. Quantity and tolerance. State whether this is a trial order or the first of a repeat programme.
  4. Packing and labelling: bag or carton size, material, private-label artwork and any language requirements.
  5. Destination country and port, so freight and documents can be quoted.
  6. Incoterm you want to compare on. See the Incoterm guide if you are unsure.
  7. Documents and certificates your market requires, where applicable.
  8. Payment terms you can offer.
  9. Shipment window: the earliest and latest dates that work.
  10. Samples and inspection: whether you need a pre-shipment sample or third-party inspection.

3. What you can leave open

A target price is optional, but it helps a supplier tell you early whether the requirement is realistic. If you are unsure of the right specification, say so and ask for two or three options; a supplier can often propose grades at different price points.

4. Why enquiries stall

  • No destination, so freight cannot be quoted.
  • No quantity, so price breaks cannot be assessed.
  • A request for the “best price” without a specification.
  • Branding or private-label needs mentioned late, after packing was already quoted.

5. A simple structure to copy

Product and grade: [name, variety]
Key specifications: [parameters and limits]
Quantity: [amount, tolerance, trial or repeat]
Packing and labelling: [format, branding]
Destination and Incoterm: [port, term]
Documents required: [list]
Payment terms offered: [terms]
Shipment window: [dates]
Samples or inspection: [yes/no, details]

Confirm order requirements

Rules and documents vary by product, origin, destination and shipment. Confirm the applicable requirements for the exact order before production or dispatch.

Ready to prepare a buying brief?

Share product, specification, quantity and destination for a B2B sourcing review from India.

Send Enquiry ↗ Open RFQ form ↗

07 / YOUR INDIA SOURCING DESK

Your Next Order
Begins Here.

Please send a clear brief. We will work through the key sourcing questions with you.

Email the trade desk
[email protected] ↗
Business address
7th Floor, Aaditya Gateway,
Scheme B-704, MR 10 Rd, Sukhliya,
Indore, Madhya Pradesh 452010, India